A Web Hosting: Your Website Is Your “Face”

So you’ve written a book… and now you’re seeking all the publicity you can get for it. A web hosting company that will reliably host your website is an absolute “must” for your publicity efforts.

I’ve heard authors say, “But I’m not selling the book directly. That’s my publisher’s job. I’m not self-published. What do I need a website for?” The answer is that in today’s world, you still need to promote yourself as aggressively as possible. It’s not enough just to write a book, or even to write a good book. You need to get behind it and push it. And your website is your “public face.”

way you need a web hosting company at your side…

A web hosting company can give you prices that will enable you to decide whether you want:

• A website for yourself in your name, on which you can list your book or books, any related work you do (for example, public speaking, consulting, article- or column-writing, teaching) on the topic or topics of your book or books, and any other work you do for which you would like your availability to be known (for example, ghostwriting books for others).

• A website for your book, in the name of the book itself, again not just promoting the book but also listing the adjunct work you do in the field that the book’s topic covers.

• A website for all your books on a given topic, again promoting any adjunct work you do on the topic your books cover.

a web hosting fact

It is a matter of cross-promoting, and you need your website to get the message out. Cross-promoting? Yes… letting your readers know you’re also writing columns or articles or doing public speaking or…. And letting your column readers, talk attendees, etc. know about your book or books. Now that you’ve got what’s called “a platform,” make the most of it. Get the word out!

A web hosting solution is the answer to your promotional efforts, so don’t wait another day to reserve your website, design it, and build it. Your career  depends on it. Be a smart promoter and get that publicity machine going!

We’ve gone from the age of the do-it-yourselfer to the age of hiring pros for most things, yet there are still some people who prefer the DIY approach, either because they’re hands-on types, because they enjoy the challenge, because they’re “control” types who believe no one else can do the job the way they want, or because the DIY approach to most things is more cost-effective. As it does in many areas, this all applies to website design. But just as there is a web a hosting solution for every budget, there is a website design solution for every budget and every taste as well.

a web hosting DIY

Now more than ever, there are shortcuts to DIY web design, with programs you can buy that make it possible for even a relative internet doofus to design his or her own website. Yet now more than ever there are also options and possibilities such as flash, background music, and integrated videos that are best left to the professionals.

What sort of a website do you need?

a web hosting help needed

Well, are you a small business? A mid-sized business? An individual professional? Do you want something quiet and simple, or something complex or even flashy? Do you want or need music, videos, and other complex technical stuff? There is not a web hosting problem with any of those, nor is creating the site an issue, but if you really need complex sound or graphics capabilities, best to leave the site creation to a pro.

Ready? Get set. Choose a web a hosting company that is reliable and a website designer who can carry out your wishes. And go!